AI Overviews · ChatGPT · Answer engines

AEO and GEO services: be the answer in Google and AI search

Answer-engine and generative-engine optimisation so your business is easy to find, quote and trust.

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In short

What it is and who it suits

Best for businesses that already do SEO and want to stay visible as more people ask questions to AI assistants.

The short answer

AEO (answer engine optimisation) and GEO (generative engine optimisation) mean shaping your site so search engines and AI assistants can understand it, trust it and quote it. According to Google, there are no extra requirements for AI Overviews beyond standard SEO, so the work is excellent fundamentals: clear answers, accurate facts, structured data that matches the page and strong local and brand signals.

What’s included

  • Answer-first rewrites of key pages with direct definitions, steps, tables and FAQs
  • Schema markup (Organization, LocalBusiness, Service, FAQ where valid) that matches visible text
  • Entity clean-up: consistent business name, address, profiles and descriptions across the web
  • Author and brand trust signals: real bylines, credentials, about and contact details
  • Crawl access checks so Googlebot and other search crawlers are not blocked by mistake
  • Tracking AI-referral visits in Google Analytics 4 and AI-feature impressions in Search Console
Process

How the work runs

We quote a fixed scope after a short audit, so you know exactly what is included before you commit.

  1. Baseline

    We check how your brand and services appear in Google, AI Overviews and chat assistants today.

  2. Structure

    We rewrite and mark up the pages that should answer your customers’ questions.

  3. Strengthen

    We tidy entity details and build credible mentions and reviews.

  4. Measure

    We track visits and impressions and adjust, with no invented promises about citations.

FAQ

AEO & GEO questions

What is the difference between AEO, GEO and SEO?

SEO is the umbrella for being found in search. AEO focuses on being chosen as the direct answer, for example a featured snippet or voice answer. GEO focuses on being cited in AI-generated responses. They share the same foundation: helpful, accurate, well-structured content from a trusted source.

Do I need special files or markup for AI search?

Not according to Google, which states that no AI-specific files or new schema are needed to appear in AI Overviews or AI Mode. Pages must be indexed and eligible for a normal snippet.

Can you guarantee ChatGPT or Google AI will mention my business?

No. These systems change often and no one controls their output. We improve the signals you can control and measure what happens.

Is FAQ schema still useful?

Google stopped showing FAQ rich results in Search in May 2026, so do not expect expandable results from markup alone. A visible FAQ section is still worth having because it answers real questions in plain text that readers, search engines and AI assistants can all use.

Free audit

Let’s fix the enquiries your website should be bringing in.

Send your website and the area you want to win. A real person replies with what we would change first, usually within one working day.